Persona’s BrandSpeak coaching module will coach business owners and brand custodians on how to develop an effective communications function for the organization and leverage external consultants partner ecosystem. It primarily help in understanding the need for an overarching communication strategy objectives and guidelines for leaders and organizations. I t will also train them in facing and leveraging the most crucial weapon of communication the mainstream and new media – Print, broadcast and digital influencers.
The broad areas of PR & communication coaching focus through BrandSpeak™ module will be:
- Communication function development
- Message strategy, planning & creation
- Facing the racing media – Press meets, Interviews & Debates